ClassInfo - Fall 2021 Marketing Classes

2 classes matched your search criteria.

Fall 2021 | MKTG 4050 Section 001: Advertising and Promotion (24339)

Instructor(s): Rohini Ahluwalia
Class Component:: Lecture
Credits:: 4 Credits
Grading Basis:: A-F or Audit
Instructor Consent:: No Special Consent Required
Instruction Mode:: In Person Term Based
Enrollment Requirements:: CSOM major, 60 cr or NONM, Rec Res Mgmt, BP (Mktg subplan), Jour - Prof track
Times and Locations:: Regular Academic Session

09/07/2021 - 12/15/2021

Mon, Wed 09:55AM - 11:35AM

UMTC, West Bank

Carlson School of Management 1-143
Enrollment Status:: Open (34 of 48 seats filled)
Also Offered:: (Tentative) Spring 2022
Fall 2021

Course Catalog Description:: Managing/integrating communication aspects of marketing. Advertising, sales promotion, public relations. Setting objectives, selecting media. Measuring effectiveness. Sales promotion techniques. Issues in global IMC. prereq: MKTG 3010 and MKTG 3040 or instructor approval
Class Description:: Student may contact the instructor or department for information.
Textbooks:: https://bookstores.umn.edu/course-lookup/24339/1219

Instructor(s): Rohini Ahluwalia
Class Component:: Lecture
Credits:: 4 Credits
Grading Basis:: A-F or Audit
Instructor Consent:: No Special Consent Required
Instruction Mode:: In Person Term Based
Enrollment Requirements:: CSOM major, 60 cr or NONM, Rec Res Mgmt, BP (Mktg subplan), Jour - Prof track
Times and Locations:: Regular Academic Session

09/07/2021 - 12/15/2021

Mon, Wed 01:45PM - 03:25PM

UMTC, West Bank

Carlson School of Management 2-207
Enrollment Status:: Open (21 of 46 seats filled)
Also Offered:: (Tentative) Spring 2022
Fall 2021

Course Catalog Description:: Managing/integrating communication aspects of marketing. Advertising, sales promotion, public relations. Setting objectives, selecting media. Measuring effectiveness. Sales promotion techniques. Issues in global IMC. prereq: MKTG 3010 and MKTG 3040 or instructor approval
Class Description:: Student may contact the instructor or department for information.
Textbooks:: https://bookstores.umn.edu/course-lookup/24428/1219

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