MKTG 8810 is also offered in Spring 2024
MKTG 8810 is also offered in Fall 2023
MKTG 8810 is also offered in Spring 2022
MKTG 8810 is also offered in Fall 2021
Spring 2024 | MKTG 8810 Section 001: Consumer Behavior Special Topics -- Consumption and Consumer Wellbeing (67994)
- Instructor(s)
- Class Component:
- Lecture
- Credits:
- 2 Credits
- Repeat Credit Limit:
- 8 Credits
- Grading Basis:
- A-F or Audit
- Instructor Consent:
- No Special Consent Required
- Instruction Mode:
- In Person
- Class Attributes:
Topics Course
- Enrollment Requirements:
- Business Admin PhD student
- Times and Locations:
Second Half of Term
UMTC, West Bank
Carlson School of Management L-114
- Enrollment Status:
Open (4 of 15 seats filled)
- Also Offered:
- Course Catalog Description:
- Topics related to the fundamentals of consumer behavior such as attitudes, behavioral research methods, branding, consumer well-being, decision making, information processing, and perceptions. See "Class Notes" for details. prereq: Doctoral student or [master's program student, instr consent]
- Class Notes:
- The objective of this course is to discuss current and recent research in the area of consumption and consumer well-being. Topics include how consumption impacts consumer well-being, as well as how well-being is related to consumption.
- Class Description:
- Student may contact the instructor or department for information.
- Textbooks:
- https://bookstores.umn.edu/course-lookup/67994/1243
ClassInfo Links - Spring 2024 Marketing Classes