2 classes matched your search criteria.
JOUR 3761 is also offered in Spring 2025
JOUR 3761 is also offered in Fall 2024
JOUR 3761 is also offered in Spring 2024
Spring 2024 | JOUR 3761 Section 001: Social Media Management (66132)
- Instructor(s)
- Class Component:
- Lecture
- Credits:
- 3 Credits
- Grading Basis:
- Student Option
- Instructor Consent:
- No Special Consent Required
- Instruction Mode:
- Completely Online
- Class Attributes:
Delivery Mode
Online Course
- Times and Locations:
Regular Academic Session
Off Campus
Virtual Rooms ONLINEONLY
- Enrollment Status:
Open (39 of 40 seats filled)
- Also Offered:
- Course Catalog Description:
- Social media has changed how businesses and nonprofits function. In almost every industry, social media has driven fundamental changes in how audiences interact with brands and each other. Social media has also opened up new communication channels for brands to connect with existing and potential audiences. This course is designed to help you understand the impact the rise of social media has had on organizations. The course has a broad focus on social media to orient social media management from a communication strategist's standpoint. You will gain a clear perspective on audiences' social interactions, various social media platforms available to businesses and nonprofits, current social media strategy practices, and tools for tracking effective engagement. You will also gain the practical skills necessary to develop digital communication strategies that achieve an organization's goals.
- Class Description:
- Student may contact the instructor or department for information.
- Textbooks:
- https://bookstores.umn.edu/course-lookup/66132/1243
Spring 2024 | JOUR 3761 Section 002: Social Media Management (68550)
- Instructor(s)
- Class Component:
- Lecture
- Credits:
- 3 Credits
- Grading Basis:
- Student Option
- Instructor Consent:
- No Special Consent Required
- Instruction Mode:
- Completely Online
- Class Attributes:
Delivery Mode
Online Course
- Times and Locations:
Regular Academic Session
Off Campus
Virtual Rooms ONLINEONLY
- Enrollment Status:
Open (57 of 65 seats filled)
- Also Offered:
- Course Catalog Description:
- Social media has changed how businesses and nonprofits function. In almost every industry, social media has driven fundamental changes in how audiences interact with brands and each other. Social media has also opened up new communication channels for brands to connect with existing and potential audiences. This course is designed to help you understand the impact the rise of social media has had on organizations. The course has a broad focus on social media to orient social media management from a communication strategist's standpoint. You will gain a clear perspective on audiences' social interactions, various social media platforms available to businesses and nonprofits, current social media strategy practices, and tools for tracking effective engagement. You will also gain the practical skills necessary to develop digital communication strategies that achieve an organization's goals.
- Class Description:
- Student may contact the instructor or department for information.
- Textbooks:
- https://bookstores.umn.edu/course-lookup/68550/1243
ClassInfo Links - Spring 2024 Journalism & Mass Communicat Classes