2 classes matched your search criteria.

Fall 2020  |  MKTG 4072 Section 001: Marketing-in-Action: Marketing Practicum (19412)

Instructor(s)
Class Component:
Lecture
Credits:
4 Credits
Grading Basis:
Student Option
Instructor Consent:
No Special Consent Required
Instruction Mode:
Completely Online
Class Attributes:
Online Course
Enrollment Requirements:
CSOM major, 60 cr or NONM, Rec Res Mgmt, BP (Mktg subplan), Jour - Prof track
Times and Locations:
Regular Academic Session
 
09/08/2020 - 12/16/2020
Tue, Thu 08:00AM - 09:40AM
Off Campus
UMN REMOTE
Enrollment Status:
Closed (48 of 48 seats filled)
Also Offered:
Course Catalog Description:
This course focuses on what marketers do in real-life. Each week begins with guidance on approaching a typical task, then developing recommendations by working in groups during class with ongoing feedback from the instructor, and concluding with a short presentation. Weekly topics may include identifying marketing challenges (ala Shark Tank), segmenting customers, pricing a product, and developing an advertising plan. The course concludes with a multi-week, interactive simulation in which students compete in groups as they manage a product. prereq: MKTG 3001 and SCO 2550 or equivalent statistics course; OR CSOM Major OR NonMajor OR Acct Cert, Housing Studies, Retail Merch, Bio Prod (Mktg subplan), OR Journalism
Class Notes:
Remote: All instruction will be fully online with set meeting patterns. Students must be online at the scheduled days and times. In addition, instructors may provide supplemental content that students can engage with any time or within a certain time frame. The instructors might be available for limited in-person interactions. However, in-person interactions will be optional if available. Students will have a very similar experience whether on campus or off campus.
Class Description:
Student may contact the instructor or department for information.
Textbooks:
https://bookstores.umn.edu/course-lookup/19412/1209

Fall 2020  |  MKTG 4072 Section 002: Marketing-in-Action: Marketing Practicum (19413)

Instructor(s)
Class Component:
Lecture
Credits:
4 Credits
Grading Basis:
Student Option
Instructor Consent:
No Special Consent Required
Instruction Mode:
Completely Online
Class Attributes:
Online Course
Enrollment Requirements:
CSOM major, 60 cr or NONM, Rec Res Mgmt, BP (Mktg subplan), Jour - Prof track
Times and Locations:
Regular Academic Session
 
09/08/2020 - 12/16/2020
Tue, Thu 09:55AM - 11:35AM
Off Campus
UMN REMOTE
Enrollment Status:
Closed (48 of 48 seats filled)
Also Offered:
Course Catalog Description:
This course focuses on what marketers do in real-life. Each week begins with guidance on approaching a typical task, then developing recommendations by working in groups during class with ongoing feedback from the instructor, and concluding with a short presentation. Weekly topics may include identifying marketing challenges (ala Shark Tank), segmenting customers, pricing a product, and developing an advertising plan. The course concludes with a multi-week, interactive simulation in which students compete in groups as they manage a product. prereq: MKTG 3001 and SCO 2550 or equivalent statistics course; OR CSOM Major OR NonMajor OR Acct Cert, Housing Studies, Retail Merch, Bio Prod (Mktg subplan), OR Journalism
Class Notes:
Remote: All instruction will be fully online with set meeting patterns. Students must be online at the scheduled days and times. In addition, instructors may provide supplemental content that students can engage with any time or within a certain time frame. The instructors might be available for limited in-person interactions. However, in-person interactions will be optional if available. Students will have a very similar experience whether on campus or off campus.
Class Description:
Student may contact the instructor or department for information.
Textbooks:
https://bookstores.umn.edu/course-lookup/19413/1209

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