10 classes matched your search criteria.

Spring 2017  |  MKTG 3001 Section 001: Principles of Marketing (54303)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
In Person Term Based
Times and Locations:
Regular Academic Session
 
01/17/2017 - 05/05/2017
Mon, Wed 09:45AM - 11:00AM
UMTC, West Bank
Hanson Hall 1-102
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
must also register for: FINA 3001-1,SCO 3001-1 and MGMT 3004-1. See BA999, Immersion Core, Section 1. This class will meet in Hanson 1102
Class Description:
Introduction to marketing terms, concepts and skills useful in analyzing marketing problems. Covers legal, behavioral, ethical, competitive, economic, technological and international factors affecting product, pricing, promotion and marketing channel (place) decisions. Target Audience: BSB Majors; Text: Marketing, 6th Edition, Berkowitz, Kerin, Hartley & Rudelius, Publishers: Irwin/McGraw-Hill
Grading:
30% Midterm Exam
30% Final Exam
10% Class Participation
30% Other Evaluation Other Grading Information: marketing plan
Exam Format:
multiple choice and short answer questions
Class Format:
75% Lecture
25% Discussion
Workload:
2 Exam(s)
1 Paper(s)
Textbooks:
https://bookstores.umn.edu/course-lookup/54303/1173
Instructor Supplied Information Last Updated:
21 May 2007

Spring 2017  |  MKTG 3001 Section 002: Principles of Marketing (54304)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
In Person Term Based
Times and Locations:
Regular Academic Session
 
01/17/2017 - 05/05/2017
Tue, Thu 11:15AM - 12:30PM
UMTC, West Bank
Hanson Hall 1-102
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
must also register for: FINA 3001-2, SCO 3001-2 and MGMT 3004-2. See BA999, Immersion Core, Section 2. This class will meet in Hanson 1102
Class Description:
Introduction to marketing terms, concepts and skills useful in analyzing marketing problems. Covers legal, behavioral, ethical, competitive, economic, technological and international factors affecting product, pricing, promotion and marketing channel (place) decisions. Target Audience: BSB Majors; Text: Marketing, 6th Edition, Berkowitz, Kerin, Hartley & Rudelius, Publishers: Irwin/McGraw-Hill
Grading:
30% Midterm Exam
30% Final Exam
10% Class Participation
30% Other Evaluation Other Grading Information: marketing plan
Exam Format:
multiple choice and short answer questions
Class Format:
75% Lecture
25% Discussion
Workload:
2 Exam(s)
1 Paper(s)
Textbooks:
https://bookstores.umn.edu/course-lookup/54304/1173
Instructor Supplied Information Last Updated:
21 May 2007

Spring 2017  |  MKTG 3001 Section 003: Principles of Marketing (54305)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
In Person Term Based
Times and Locations:
Regular Academic Session
 
01/17/2017 - 05/05/2017
Mon, Wed 02:30PM - 03:45PM
UMTC, West Bank
Hanson Hall 1-102
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
must also register for: FINA 3001-3, SCO 3001-3 and MGMT 3004-3. See BA999, Immersion Core, Section 3. This class will meet in Hanson 1102
Class Description:
This is a fully online section offered through Online and Distance Learning (ODL), College of Continuing Education. Visit "Class URL" for ODL policies, including fee and financial aid information. You work independently, not as part of a student group. After taking this course, you'll never look at marketing--whether in the form of advertising, retailing, or personal selling--in quite the same way. You will be introduced to terms, concepts, and skills needed for analyzing marketing problems. The course will help you explore those factors outside an organization that affect its product, pricing, promotion, and distribution decisions. We will analyze, describe, and discuss cases from actual organizations. At the conclusion of this course, you should be able to: --apply key marketing terms and concepts; --understand and apply the marketing process; --describe how marketing affects our lives; --develop basic analytical skills used in making marketing-related decisions; --discuss marketing strategy alternatives; and --integrate all marketing elements into a written proposal for a marketing plan.
Grading:
Other Grading Information: See attached syllabus
Exam Format:
multiple choice and short answer questions
Class Format:
Online
Workload:
Other Workload: See attached syllabus
Textbooks:
https://bookstores.umn.edu/course-lookup/54305/1173
Instructor Supplied Information Last Updated:
27 March 2014

Spring 2017  |  MKTG 3001 Section 004: Principles of Marketing (54407)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
In Person Term Based
Times and Locations:
Regular Academic Session
 
01/17/2017 - 05/05/2017
Tue, Thu 01:00PM - 02:15PM
UMTC, West Bank
Hanson Hall 1-102
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
must also register for: FINA 3001-4, SCO 3001-4 and MGMT 3004-4. See BA999, Immersion Core, Section 4. This class will meet in Hanson 1102
Class Description:
Introduction to marketing terms, concepts and skills useful in analyzing marketing problems. Covers legal, behavioral, ethical, competitive, economic, technological and international factors affecting product, pricing, promotion and marketing channel (place) decisions. Target Audience: BSB Majors; Text: Marketing, 6th Edition, Berkowitz, Kerin, Hartley & Rudelius, Publishers: Irwin/McGraw-Hill
Grading:
30% Midterm Exam
30% Final Exam
10% Class Participation
30% Other Evaluation Other Grading Information: marketing plan
Exam Format:
multiple choice and short answer questions
Class Format:
75% Lecture
25% Discussion
Workload:
2 Exam(s)
1 Paper(s)
Textbooks:
https://bookstores.umn.edu/course-lookup/54407/1173
Instructor Supplied Information Last Updated:
21 May 2007

Spring 2017  |  MKTG 3001 Section 005: Principles of Marketing (54452)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
In Person Term Based
Times and Locations:
Regular Academic Session
 
01/17/2017 - 05/05/2017
Tue, Thu 02:30PM - 03:45PM
UMTC, West Bank
Hanson Hall 1-106
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
must also register for: FINA 3001-5 SCO 3001-5 and MGMT 3004-5. See BA999, Immersion Core, Section 5. This class will meet in Hanson 1106
Class Description:
Introduction to marketing terms, concepts and skills useful in analyzing marketing problems. Covers legal, behavioral, ethical, competitive, economic, technological and international factors affecting product, pricing, promotion and marketing channel (place) decisions. Target Audience: BSB Majors; Text: Marketing, 6th Edition, Berkowitz, Kerin, Hartley & Rudelius, Publishers: Irwin/McGraw-Hill
Grading:
30% Midterm Exam
30% Final Exam
10% Class Participation
30% Other Evaluation Other Grading Information: marketing plan
Exam Format:
multiple choice and short answer questions
Class Format:
75% Lecture
25% Discussion
Workload:
2 Exam(s)
1 Paper(s)
Textbooks:
https://bookstores.umn.edu/course-lookup/54452/1173
Instructor Supplied Information Last Updated:
21 May 2007

Spring 2017  |  MKTG 3001 Section 006: Principles of Marketing (54408)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
In Person Term Based
Times and Locations:
Regular Academic Session
 
01/17/2017 - 05/05/2017
Mon, Wed 01:00PM - 02:15PM
UMTC, West Bank
Hanson Hall 1-108
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Description:
Introduction to marketing terms, concepts and skills useful in analyzing marketing problems. Covers legal, behavioral, ethical, competitive, economic, technological and international factors affecting product, pricing, promotion and marketing channel (place) decisions. Target Audience: BSB Majors; Text: Marketing, 6th Edition, Berkowitz, Kerin, Hartley & Rudelius, Publishers: Irwin/McGraw-Hill
Grading:
30% Midterm Exam
30% Final Exam
10% Class Participation
30% Other Evaluation Other Grading Information: marketing plan
Exam Format:
multiple choice and short answer questions
Class Format:
75% Lecture
25% Discussion
Workload:
2 Exam(s)
1 Paper(s)
Textbooks:
https://bookstores.umn.edu/course-lookup/54408/1173
Instructor Supplied Information Last Updated:
21 May 2007

Spring 2017  |  MKTG 3001 Section 007: Principles of Marketing (54545)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
In Person Term Based
Times and Locations:
Regular Academic Session
 
01/17/2017 - 05/05/2017
Tue, Thu 04:00PM - 05:15PM
UMTC, West Bank
Hanson Hall 1-104
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Description:
The student will learn the basic marketing concepts that drive corporate marketing strategy and will apply them through use classroom discussion, team presentations,guest speakers and video discussion techniques. Key Twin Cities Marketing Executives will make guest appearances throughout the semester to share their career experiences, techniques and ideas for marketing success in a challenging global corporate world. Students will learn, present and and apply marketing principles and their ideas in front of the class. Being able to present and apply ideas are a key ingredient to your future success in business. This is a "no penalty zone" for the student to learn and try their individually learned marketing techniques to establish their own style of applying marketing principles. Many of the reading materials and weekly chapter readings will be supplemented with lecture/discussion sessions from the instructor's experiences in the current business world. The goal is to make the text relevant to current business conditions. Reading the weekly chapters and completing quizzes will be critical for the on-going progress of the student and meeting of course objectives. Therefore, balancing depth and breadth of the chapter readings will be important an important objective to ensuring the course provides real world relevance.
Grading:
30% Midterm Exam
15% Final Exam
30% Quizzes
15% In-class Presentations
10% Class Participation
Exam Format:
Multiple Choice
Class Format:
30% Lecture
70% Discussion
Workload:
15-20 Pages Reading Per Week
3 Exam(s)
Textbooks:
https://bookstores.umn.edu/course-lookup/54545/1173
Instructor Supplied Information Last Updated:
21 May 2007

Spring 2017  |  MKTG 3001 Section 020: Principles of Marketing (54363)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
In Person Term Based
Times and Locations:
Regular Academic Session
 
01/17/2017 - 05/05/2017
Mon 05:45PM - 08:15PM
UMTC, West Bank
Hanson Hall 1-106
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Description:
Introduction to marketing terms, concepts and skills useful in analyzing marketing problems. Covers legal, behavioral, ethical, competitive, economic, technological and international factors affecting product, pricing, promotion and marketing channel (place) decisions. Target Audience: BSB Majors; Text: Marketing, 6th Edition, Berkowitz, Kerin, Hartley & Rudelius, Publishers: Irwin/McGraw-Hill
Grading:
5% Special Projects
70% Quizzes
15% Written Homework
10% Class Participation
Exam Format:
Multiple choice and true/false
Class Format:
20% Lecture
30% Discussion
25% Small Group Activities
25% Web Based
Workload:
35 Pages Reading Per Week
15 Pages Writing Per Term
14 Homework Assignment(s)
14 Problem Set(s)
4 Quiz(zes)
Textbooks:
https://bookstores.umn.edu/course-lookup/54363/1173
Instructor Supplied Information Last Updated:
2 September 2011

Spring 2017  |  MKTG 3001 Section A94: Principles of Marketing (54575)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
Online & Distance Lrng (ODL)
Class Attributes:
College of Continuing Education
Online Course
Times and Locations:
ODL Open Enrl Reg Acad Session
 
01/17/2017 - 05/05/2017
Off Campus
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
For more course details, see https://plus.google.com/b/101253660380465076591/101253660380465076591/about After 11:59 PM Friday of the first week of the term, registration is closed and requires instructor permission.
Class Description:
This is a fully online section offered through Online and Distance Learning (ODL), College of Continuing Education. Visit "Class URL" for ODL policies, including fee and financial aid information. You work independently, not as part of a student group. After taking this course, you'll never look at marketing--whether in the form of advertising, retailing, or personal selling--in quite the same way. You will be introduced to terms, concepts, and skills needed for analyzing marketing problems. The course will help you explore those factors outside an organization that affect its product, pricing, promotion, and distribution decisions. We will analyze, describe, and discuss cases from actual organizations. At the conclusion of this course, you should be able to: --apply key marketing terms and concepts; --understand and apply the marketing process; --describe how marketing affects our lives; --develop basic analytical skills used in making marketing-related decisions; --discuss marketing strategy alternatives; and --integrate all marketing elements into a written proposal for a marketing plan.
Grading:
Other Grading Information: See attached syllabus
Exam Format:
multiple choice and short answer questions
Class Format:
Online
Workload:
Other Workload: See attached syllabus
Textbooks:
https://bookstores.umn.edu/course-lookup/54575/1173
Instructor Supplied Information Last Updated:
27 March 2014

Spring 2017  |  MKTG 3001 Section A95: Principles of Marketing (54579)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
Online & Distance Lrng (ODL)
Class Attributes:
College of Continuing Education
Online Course
Times and Locations:
ODL Open Enrl Reg Acad Session
 
01/17/2017 - 05/05/2017
Off Campus
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
For more course details, see https://plus.google.com/b/101253660380465076591/101253660380465076591/about After 11:59 PM Friday of the first week of the term, registration is closed and requires instructor permission.
Class Description:
This is a fully online section offered through Online and Distance Learning (ODL), College of Continuing Education. Visit "Class URL" for ODL policies, including fee and financial aid information. You work independently, not as part of a student group. After taking this course, you'll never look at marketing--whether in the form of advertising, retailing, or personal selling--in quite the same way. You will be introduced to terms, concepts, and skills needed for analyzing marketing problems. The course will help you explore those factors outside an organization that affect its product, pricing, promotion, and distribution decisions. We will analyze, describe, and discuss cases from actual organizations. At the conclusion of this course, you should be able to: --apply key marketing terms and concepts; --understand and apply the marketing process; --describe how marketing affects our lives; --develop basic analytical skills used in making marketing-related decisions; --discuss marketing strategy alternatives; and --integrate all marketing elements into a written proposal for a marketing plan.
Grading:
Other Grading Information: See attached syllabus
Exam Format:
multiple choice and short answer questions
Class Format:
Online
Workload:
Other Workload: See attached syllabus
Textbooks:
https://bookstores.umn.edu/course-lookup/54579/1173
Instructor Supplied Information Last Updated:
27 March 2014

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