3 classes matched your search criteria.

Fall 2019  |  MKTG 3001 Section 301: Principles of Marketing (22648)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
Completely Online
Class Attributes:
College of Continuing Education
Online Course
Times and Locations:
Regular Academic Session
 
09/03/2019 - 12/11/2019
12:00AM - 12:00AM
Off Campus
Virtual Rooms ONLINEONLY
Enrollment Status:
Open (28 of 30 seats filled)
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
For more course details, see https://ccaps.umn.edu/oes-course-category/marketing After the first week of the term, registration is closed and requires instructor permission.
Class Description:
This is a fully online section offered through Online and Distance Learning (ODL), College of Continuing Education. Visit "Class URL" for ODL policies, including fee and financial aid information. You work independently, not as part of a student group. After taking this course, you'll never look at marketing--whether in the form of advertising, retailing, or personal selling--in quite the same way. You will be introduced to terms, concepts, and skills needed for analyzing marketing problems. The course will help you explore those factors outside an organization that affect its product, pricing, promotion, and distribution decisions. We will analyze, describe, and discuss cases from actual organizations. At the conclusion of this course, you should be able to: --apply key marketing terms and concepts; --understand and apply the marketing process; --describe how marketing affects our lives; --develop basic analytical skills used in making marketing-related decisions; --discuss marketing strategy alternatives; and --integrate all marketing elements into a written proposal for a marketing plan.
Grading:
Other Grading Information: See attached syllabus
Exam Format:
multiple choice and short answer questions
Class Format:
Online
Workload:
Other Workload: See attached syllabus
Textbooks:
https://bookstores.umn.edu/course-lookup/22648/1199
Instructor Supplied Information Last Updated:
27 March 2014

Fall 2019  |  MKTG 3001 Section 302: Principles of Marketing (22678)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
Completely Online
Class Attributes:
College of Continuing Education
Online Course
Times and Locations:
Regular Academic Session
 
09/03/2019 - 12/11/2019
12:00AM - 12:00AM
Off Campus
Virtual Rooms ONLINEONLY
Enrollment Status:
Open (26 of 30 seats filled)
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
For more course details, see https://ccaps.umn.edu/oes-course-category/marketing After the first week of the term, registration is closed and requires instructor permission.
Class Description:
This is a fully online section offered through Online and Distance Learning (ODL), College of Continuing Education. Visit "Class URL" for ODL policies, including fee and financial aid information. You work independently, not as part of a student group. After taking this course, you'll never look at marketing--whether in the form of advertising, retailing, or personal selling--in quite the same way. You will be introduced to terms, concepts, and skills needed for analyzing marketing problems. The course will help you explore those factors outside an organization that affect its product, pricing, promotion, and distribution decisions. We will analyze, describe, and discuss cases from actual organizations. At the conclusion of this course, you should be able to: --apply key marketing terms and concepts; --understand and apply the marketing process; --describe how marketing affects our lives; --develop basic analytical skills used in making marketing-related decisions; --discuss marketing strategy alternatives; and --integrate all marketing elements into a written proposal for a marketing plan.
Grading:
Other Grading Information: See attached syllabus
Exam Format:
multiple choice and short answer questions
Class Format:
Online
Workload:
Other Workload: See attached syllabus
Textbooks:
https://bookstores.umn.edu/course-lookup/22678/1199
Instructor Supplied Information Last Updated:
27 March 2014

Fall 2019  |  MKTG 3001 Section 303: Principles of Marketing (22929)

Instructor(s)
Class Component:
Lecture
Credits:
3 Credits
Grading Basis:
A-F or Audit
Instructor Consent:
No Special Consent Required
Instruction Mode:
Completely Online
Class Attributes:
College of Continuing Education
Online Course
Times and Locations:
Regular Academic Session
 
09/03/2019 - 12/11/2019
Off Campus
Virtual Rooms ONLINEONLY
Enrollment Status:
Open (27 of 30 seats filled)
Also Offered:
Course Catalog Description:
Introduction to terms, concepts, and skills for analyzing marketing problems. Factors outside the organization affecting its product, pricing, promotion, and distribution decisions. Cases from actual organizations. prereq: ECON 1101
Class Notes:
For more course details, see https://ccaps.umn.edu/oes-course-category/marketing After the first week of the term, registration is closed and requires instructor permission.
Class Description:
This is a fully online section offered through Online and Distance Learning (ODL), College of Continuing Education. Visit "Class URL" for ODL policies, including fee and financial aid information. You work independently, not as part of a student group. After taking this course, you'll never look at marketing--whether in the form of advertising, retailing, or personal selling--in quite the same way. You will be introduced to terms, concepts, and skills needed for analyzing marketing problems. The course will help you explore those factors outside an organization that affect its product, pricing, promotion, and distribution decisions. We will analyze, describe, and discuss cases from actual organizations. At the conclusion of this course, you should be able to: --apply key marketing terms and concepts; --understand and apply the marketing process; --describe how marketing affects our lives; --develop basic analytical skills used in making marketing-related decisions; --discuss marketing strategy alternatives; and --integrate all marketing elements into a written proposal for a marketing plan.
Grading:
Other Grading Information: See attached syllabus
Exam Format:
multiple choice and short answer questions
Class Format:
Online
Workload:
Other Workload: See attached syllabus
Textbooks:
https://bookstores.umn.edu/course-lookup/22929/1199
Instructor Supplied Information Last Updated:
27 March 2014

ClassInfo Links - Fall 2019 Marketing Classes Taught by Lydia Mackenzie

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