MKTG 8810 is also offered in Spring 2024
MKTG 8810 is also offered in Fall 2023
MKTG 8810 is also offered in Spring 2022
MKTG 8810 is also offered in Fall 2021
Fall 2019 | MKTG 8810 Section 002: Consumer Behavior Special Topics (34917)
- Instructor(s)
- Class Component:
- Lecture
- Credits:
- 2 Credits
- Grading Basis:
- A-F or Audit
- Instructor Consent:
- No Special Consent Required
- Instruction Mode:
- In Person Term Based
- Class Attributes:
Topics Course
- Times and Locations:
First Half of Term
UMTC, West Bank
Virtual Rooms ROOM-TBA
- Enrollment Status:
Open (7 of 15 seats filled)
- Also Offered:
- Course Catalog Description:
- Topics related to the fundamentals of consumer behavior such as attitudes, behavioral research methods, branding, consumer well-being, decision making, information processing, and perceptions. See "Class Notes" for details. prereq: Doctoral student or [master's program student, instr consent]
- Class Notes:
- "Consumer Information Processing" This seminar is designed to introduce you to fundamental theories on information processing in social psychology and discuss their implications for research on consumer behavior. You will also be able to see how theories build on one another and how research areas emerge. This class will meet 2-5pm Fridays in CSOM 3-166
- Class Description:
- Student may contact the instructor or department for information.
- Textbooks:
- https://bookstores.umn.edu/course-lookup/34917/1199
ClassInfo Links - Fall 2019 Marketing Classes Taught by Alison Xu